We integrate mathematics, physics, and computer science to expand human creativity and engineering and go beyond traditional design. We are developing the next level of tech to enable a design revolution where functional and aesthetic considerations are efficiently merged.
service
We speed-up all steps from concept stage to the final design
We deliver optimised designs for performance critical applications
We redesign for usage of ecological materials without compromising the functionality
Reach out to us for new product design, current product redesign, high performance applications, and long term R&D engagements.
vision
Braid believes that better design is the most crucial element towards progress.
Design spans every aspect of life, creating the spaces, objects, and machines we interact with everyday. Better design allows us to devise better experiences, use materials more wisely, and discover new solutions to problems. At Braid we are dedicated to merging the aesthetic, ergonomic, and functional aspects of good design.
Imagine with us: the environmental impact of reducing material usage by 5% across all manufacturing; the quality of life granted by a green and efficiently designed city; the therapeutic possibilities of precise medical devices and new drug development.
The future of design inevitably requires leveraging all available knowledge and scientific tools to solve design problems with a principled and pragmatic approach. Our team reflects a tight braid of mathematics, physics, computer science, data-based psychology, ethnography, and human ingenuity — crucial in our attempt to drive design forward and to increase the levels of automation of the creative process.
We are committed to building the technology that will enable humans to achieve unprecedented levels of performance and design the future, today.
— Braid Founders
